2004 to Now: Peering Back at Porchlight's Past | Porchlight

2004 to Now: Peering Back at Porchlight’s Past

With 2020 in full swing, we’re taking a look back at Porchlight’s humble beginnings – from a homerun design shop to an eight-person strong studio. Our Creative Director and Porchlight’s Owner Greg Corey kicks things off with a quick Q&A.

Q: Why did you start Porchlight?
A: It was a no-brainer. I was working for Newell-Rubbermaid and juggling other freelance design gigs. I got so busy that I needed to hire other people to help me meet deadlines.

Q: So, it was just you in the beginning?
A: Yes, just me. I worked out of my house and replaced my college hand-me-down dining table with a beautiful Ikea desk and Mac. I wish I had pictures of that office. It would be nice to look back at how it all started.

Q: Who was Porchlight’s first client?
A: After Newell-Rubbermaid, my next consistent client was Big Time Products. They’re a vendor of Home Depot and manufacture Firm Grip Gloves.

Q: What is your biggest struggle as a business owner?
A: That’s a tough question because each day brings a new challenge. This is the only business I’ve ever owned, so sometimes I’m not sure if I’m doing it correctly. But if I had to pick one of the most difficult things to do, I’d say managing people. Business is about people, and people can be difficult.

Q: When it comes to the company, what are you most proud of?
A: I’m very proud that we’ve been steadily growing for the past 16 years, and even now it feels like we haven’t really hit our stride yet. It’s amazing, and sometimes I can’t believe it’s been this long.

To learn more about Porchlight and what we’re all about, shoot us an email.

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