If youā€™re selling with a home improvement retailer and want to increase your sales, weā€™ve got some good news for you. In-store associates are a secret weapon that can help guide customers to your product, make personal connections and close the deal. They are the ones who stock the shelves, answer customer questions and are often the deciding factor in customer decisions. And they are an often-overlooked resource that can make a major difference in your productā€™s sales and brand awareness.  

Think of in-store associates as your productā€™s last-mile ally. Sure, online sales are all anyone ever talks about anymore, but in the home improvement industry, people still shop in-store and see the products themselves. Your retailerā€™s in-store associates can help shepherd them in the right direction if you give them the tools to do so.

As the saying goes, knowledge is power, and with our help, you can empower in-store associates to help get your product off the shelves and into customersā€™ carts. Whether youā€™re an established national brand or a challenger trying to break into the market, weā€™ve got the tools, suggestions and best practices that will work for any budget. This is an opportunity worth seizing. Download our free checklist to get started today.   

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